WhatsApp Business API (WABA)

Official WhatsApp Business API (WABA) Services.

What is WhatsApp Business API (WABA) Services?

WhatsApp Business API

WhatsApp Business API is an application program interface that allows businesses to receive and answer UNLIMITED WhatsApp messages seamlessly. WhatsApp Business API allows you to send messages with clickable CTA & Quick Reply Buttons to make your messages highly actionable.

You can send and receive messages using a cloud-hosted version of the WhatsApp Business Platform. The Cloud API allows you to implement WhatsApp Business APIs without the hassle of hosting on your own servers and also allows you to more easily scale your business messaging.

Since WhatsApp Business API is only an interface, it needs a separate CRM to engage with the customers. This means to use all the features provided with WhatsApp API, businesses need to have a dashboard provided by WhatsApp Business Solutions Providers like Vision Digital Services.

With a customer base of over 2 billion people across the globe, WhatsApp is the most popular messaging application. It is a smart business decision to leverage the app for customer engagement and connecting with them on their favourite channel.
Key Features of WhatsApp Business API
● Integrations with tools like CRM, analytics, and third-party apps
● Green Tick, verified WhatsApp Business profile
● Messages Broadcast for bulk notifications
● No app or interface, use via BSPs or CRM
● WhatsApp Chatbot & interactive messages support
● Multi-agent access for customer support

How to get Verified Badge on WhatsApp Business Account?

Verified Badge on WhatsApp Business Accounts

Looking to get Free WhatsApp Green Tick for your WhatsApp Business API Account? Well, you're at the right place. 

WhatsApp Green Tick next to your WhatsApp Display name confirms your Brand's trust factor & authenticity.

Requirements to apply for Green Tick on WhatsApp Business?

The only way to get an official business account and the green tick with it is to apply for it through the WhatsApp Business Platform (formerly API) and get approved by Meta. Following are the prerequisites to apply for the WhatsApp Green Tick:

1. You must be using WhatsApp Business API Account (must have Facebook Business Verification). 
2. Must be a Registered Business with Business proofs.
(Influencers, Public Figures, Individual Businesses are currently not allowed)
3. You must enable 2-Step Authentication.
4. It's recommended that you are in Tier 2 or above messaging level.
5. Your business should have atleast 3 organic PR. Note - Paid PR doesn't count!

So, if you have: An Approved WhatsApp Business API account, A Registered Business and Press coverage, then, you can apply for WhatsApp Green Tick Verification with Vision Digital !!  

Note: You must have a WhatsApp Business API Account to apply. You can't apply with your WhatsApp Account on the Business App!

The final approval decision lies with WhatsApp and the API provider can’t influence it (although some promise to get it for you — they can’t).
The criteria used are not entirely clear, but business website domain authority and brand reputation seem to play a role. The good news is that paying is not an option here and the rules apply to everyone.

🤫 Our tip: Try to get more news coverage in the weeks before applying just to boost your chances of appearing as a popular enough brand.
Also, keep in mind that some types of business are not allowed on the WhatsApp API platform to begin with, let alone getting the green tick.
These categories include:
👉🏿 Gambling
👉🏿 Cryptocurrencies
👉🏿 Drugs
👉🏿 Tobacco 
👉🏿 Alcohol
👉🏿 Medical products
👉🏿 Weapons
👉🏿 Adult products and services
👉🏿 Dating services (any kind)

How much does it cost to apply for the green tick? 
👉 It’s free!
We, as partner with BSP facilitate the application free of charge once the required services availed by us. Be careful with providers that charge for all and any services that WhatsApp offers for free.

FAQ's and their answers on WABA Services.

👉🏿 What is the difference between WhatsApp Business and WhatsApp Business API?

While WhatsApp Business is tailored for small businesses & individual owners, WhatsApp API is built for medium to large businesses with large message volumes.

👉🏿 Is WhatsApp Business API free?

No, WhatsApp Business API isn’t free at all.
There is one time setup cost + Monthly Platform & Server Cost + Message Cost (Notification as per Usage, Outbound ₹ 0.48 / Inbound ₹ 0.29 - Per Conversation).

👉🏿 What are the inital cost I need to spend to get WhatsApp Business API activated on my number?

There is One Time Setup + License cost ~ ₹ 60,000
+ Monthly Platform & Server Cost ~ ₹ 20k-22k /Month
+ Message Cost (Notification Cost as per Usage, Outbound ₹ 0.48 / Inbound ₹ 0.29 - Per Conversation).

Plus, you need any one Business Messaging Application like CRM to integrate the API for getting this fully functional. (This is extra cost).

All around, WhatsApp Business API + Complete setup will cost you around 60k one time + approximately 25k monthly with CRM + Messaging charges as per usage.

👉🏿 What is conversation in WhatsApp API?

A conversation starts when the first business message in a conversation is delivered, either initiated by the business or in reply to a user message. Businesses and users can exchange any number of messages, including template messages, within a 24 hour conversation session without incurring additional charges.

👉🏿 How does a chat API work?

A chat API is an application program interface that provides access to a back-end chat service & server infrastructure with the stability and broad features required to easily embed real-time chat inside of your app at a scale suited to your needs from an intimate conversation to a very large chat group.

👉🏿 What is chat API + WhatsApp?

What does this mean? It simply means that WhatsApp’s API itself is not a texting application but rather a programming interface that allows you to register contacts, receive WhatsApp messages and respond to them using your own interface that is built by an internal team of developers or by a third-party provider.

👉🏿 Can I send bulk messages on WhatsApp Business API?

Yes, WhatsApp API lets you send a WhatsApp bulk message to a much larger audience without the 256-contact limitation. Plus, it comes with advanced features such as multi-user functionality and broadcast scheduling

👉🏿 Few important points for messaging through WhatsApp Business API activated accounts:

Please note a few important points for messaging through WhatsApp Business API solutions.

1. Notifications are strictly template Based. You need to get your message template verified before sending bulk messages. Without template verification, you will not be able to send WhatsApp bulk campaigns.
2. Notifications can only be sent to Customers who have opted for WhatsApp services.
3. Methods of opt-in are through Website, SMS responsive link, or on Transaction bases.
4. Character limit for Only Text templates is 1000 characters including Spaces.
5. Character limit for the Text + Media template is 500 characters including Spaces with Attachments.

👉🏿 How many users can use WhatsApp Business API?

WhatsApp Business API integrates with CRM or any chat base application. Any number of users which are allowed / licensed to access that platform can use the WhatsApp Business API services.

👉🏿 How do you check if a phone number is on WhatsApp in API?

Currently, we do not offer an API to check if a user’s phone number is WhatsApp enabled. WhatsApp requires businesses to collect an active user opt-in to message them via WhatsApp. This should serve as knowledge that the user has WhatsApp installed on his/her phone.

👉🏿Is WhatsApp API works with a chatbot?

WhatsApp business chatbots run over the WhatsApp Business API to intelligently engage with your customers, employees, students, and other types of users, without any need for human intervention.

👉🏿 Why does WhatsApp Business get banned?

WhatsApp ban accounts if they believe the account activity violates their Terms of Service, for example if it involves spam, scams or if it puts WhatsApp users’ safety at risk. If you think your account was banned by mistake, please email WhatsApp support team or tap request a review in the app and they’ll look into your case.

👉🏿 How can I get WhatsApp Business API approved?

Essentially, this process takes up three steps:
✍🏿 Filling a form of your WhatsApp Business API provider.
✍🏿 Approve the request of your WhatsApp Business API provider.
✍🏿 And verify your business on Facebook Business Manager.

👉🏿 What are the benefits of WhatsApp API?

✍🏿 Skyrocket your Business’ reach with WhatsApp.
✍🏿 Build a strong Brand Identity.
✍🏿 Sell like crazy by sending Messages with Clickable Buttons.
✍🏿 Provide Unmatched Customer Support.
✍🏿 Connect with Customers Globally.
✍🏿 Guarantee safety of User’s Privacy with end-to-end Encryption.
✍🏿 Send personalized communication to customers.

👉🏿 Is it hard to get WhatsApp Business API?

For starters, WhatsApp Business API is not free. You need to apply for an API account through one of WhatsApp’s designated business partners, and then go through an approval process. Every time a customer sends a message to your WhatsApp inbox, WhatsApp API has a messaging window that gets activated.

👉🏿 How to send bulk messages on WhatsApp business without adding contact?

You’ll need two things to send a WhatsApp bulk message using WhatsApp API: a WhatsApp API account + a Business Messaging Software. With WhatsApp APIs, you can also enable a WhatsApp Chatbot on your business number that’ll help you automate your sales and customer support.

👉🏿 What if WhatsApp is not used for 6 months?

To maintain security, limit data retention, and protect the privacy of our users, WhatsApp accounts are generally deleted after 120 days of inactivity. Inactivity means the user hasn’t connected to WhatsApp. An internet connection is required for an account to be active.